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The Professional's Launch

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  1. Introduction

    About this Course
  2. How to Find Success in This Course
  3. How to Find Success in This Course
    What's your Big Idea?
  4. Let's Niche it Down. Main Solution
  5. Find the Main Niche and Sub-Niches
  6. Describe the Avatar. Niche Ideal Customer
  7. Add-on's - Products and Services
  8. Market Segments and Your Niche
  9. Market Segments and Sub-Niches
  10. Finalize Pricing Strategy
    Value: Emotional Vs Logical
  11. Value: What is Yours?
  12. Develop the Main Idea Offering
  13. Alignment of Niche Market and Main Offer
  14. Sub-Niche Markets and Sub-Offerings
  15. Start Planning the Strategy for Iterations or Up Scaling
  16. Complete the SWOT
  17. Research, SWOT, and the Market (segments)
  18. Research the Market Segments in Detail
  19. Barriers and Risk Mitigation
  20. Where are the Opportunities?
  21. Threats? Find Opportunities!
  22. Strategy for Pricing
  23. Competition and Pricing
  24. Pricing Service Value
  25. Pricing Product Value
  26. Establish Value with ROI
  27. Building the Processes
    Processes Explained
  28. Sales Process
  29. On-Boarding Process
  30. Planning Process
  31. Product and Service Production Process
  32. Customer Focus Process
  33. Organizational Process
  34. Scalability Process
  35. Branding and Marketing
    Branding is Story?
  36. What's your Story? Authenticity Required!
  37. What is your Idea's Story
  38. Social Media? Where do I start?
  39. Content is King!
  40. Become the Expert
  41. Become the Professional
  42. Become the Go To Person!
  43. Logo?
  44. Landing Page
  45. Website Growth
  46. The Portfolio - Critical Aspects for Creators
  47. Testimonials - The Must Have!
  48. Tools You Need
  49. Marketing Strategy
  50. Communication Strategy
  51. Communicating the Story
  52. Launching, Advertising, and Growth
    Build the Content for the Story
  53. Smart Launch
  54. Slow and Steady Growth
  55. Growth Launches
  56. Focus on the Niche
  57. Grow the Story
  58. Grow the Community
  59. Thank you and Most Important Tips
    Most Important Tip of All
  60. Thank You For Watching