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The Product Launch

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  1. Introduction

    About this Course
  2. How to Find Success in This Course
  3. Idea Generation and Niching Down
    What's your Big Idea?
  4. Let's Niche it Down. Main Solution
  5. Find the Main Niche and Sub-Niches
  6. Describe the Avatar. Niche Ideal Customer
  7. Add-on's - Products and Services
  8. Market Segments and Your Niche
  9. Market Segments and Sub-Niches
  10. Product Positioning
  11. Finalize Pricing Strategy
    What is your Value?
  12. Research the Pricing Expectation
  13. Develop the Main Idea Offering
  14. Alignment of Niche Market and Main Offer
  15. Complete the SWOT
  16. Research the Market Segment
  17. Barriers and Risk Mitigation
  18. Where are the Opportunities
  19. Strategy for Pricing
  20. Competition and Pricing
  21. Pricing Product Value
  22. Supply and Demand
  23. Handling Costs
  24. Pricing Service Value
  25. Establish Value with ROI
  26. Start Planning the Strategy for Iterations or Up Scaling
  27. Building the Processes
    Processes Explained. Building the System!
  28. Sales Process
  29. On - Boarding Process
  30. Planning Process
  31. Product and Service Development Process
  32. Customer Focus Process
  33. Organizational Process
  34. Scalability Process
  35. Branding and Marketing
    What's your Story?
  36. What is your Idea's Story?
  37. Logo Selection
  38. Landing Page
  39. Website Growth
  40. Social Media?
  41. Content is King!
  42. Create the Narrative
  43. Create the Need
  44. Become the Go To Product
  45. Tools You Need
  46. Marketing Strategy
  47. Communication Strategy
  48. Communicating the Story
  49. Becoming the Market Leader
  50. Launching, Advertising, and Growth
    Build the Content for the Story
  51. Smart Launch
  52. Growth Launches
  53. Slow and Steady Growth
  54. Focus on the Niche
  55. Grow the Story
  56. Grow the Community
  57. Thank you and Most Important Tips
    Most Important Tip of All
  58. Thank You For Watching

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