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The Professional's Launch
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Introduction
About this Course-
How to Find Success in This Course
- How to Find Success in This CourseWhat's your Big Idea?
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Let's Niche it Down. Main Solution
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Find the Main Niche and Sub-Niches
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Describe the Avatar. Niche Ideal Customer
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Add-on's - Products and Services
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Market Segments and Your Niche
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Market Segments and Sub-Niches
- Finalize Pricing StrategyValue: Emotional Vs Logical
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Value: What is Yours?
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Develop the Main Idea Offering
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Alignment of Niche Market and Main Offer
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Sub-Niche Markets and Sub-Offerings
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Start Planning the Strategy for Iterations or Up Scaling
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Complete the SWOT
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Research, SWOT, and the Market (segments)
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Research the Market Segments in Detail
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Barriers and Risk Mitigation
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Where are the Opportunities?
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Threats? Find Opportunities!
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Strategy for Pricing
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Competition and Pricing
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Pricing Service Value
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Pricing Product Value
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Establish Value with ROI
- Building the ProcessesProcesses Explained
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Sales Process
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On-Boarding Process
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Planning Process
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Product and Service Production Process
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Customer Focus Process
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Organizational Process
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Scalability Process
- Branding and MarketingBranding is Story?
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What's your Story? Authenticity Required!
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What is your Idea's Story
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Social Media? Where do I start?
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Content is King!
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Become the Expert
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Become the Professional
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Become the Go To Person!
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Logo?
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Landing Page
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Website Growth
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The Portfolio - Critical Aspects for Creators
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Testimonials - The Must Have!
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Tools You Need
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Marketing Strategy
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Communication Strategy
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Communicating the Story
- Launching, Advertising, and GrowthBuild the Content for the Story
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Smart Launch
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Slow and Steady Growth
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Growth Launches
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Focus on the Niche
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Grow the Story
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Grow the Community
- Thank you and Most Important TipsMost Important Tip of All
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Thank You For Watching
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